The biggest battle in real estate may not be over commission anymore. It may be over something even more valuable. The listing. Compass and Zillow have spent much of the past year fighting over how homes should be marketed, when listings should become publicly available and how much control a brokerage should have before a property reaches the major portals. The fight matters because whoever controls the listing can potentially control the consumer. COMPASS WANTS A DIFFERENT WAY TO SELL…
MarketNational
Compass vs. Zillow: The War Over Who Controls America’s Real Estate Listings
The biggest battle in real estate may not be over commission anymore. It may be over something even more valuable.
